Tune Talk has officially launch the Games and Drama on the Tune Talk App, the first in-app streaming and gaming features by a telco in Malaysia. Integrated into the app, users can watch dramas, play games, and earn rewards without extra downloads or logins.
This advancement turns the Tune Talk app into a digital playground where users can enjoy entertainment and collect Tune Talk Points. Whether they are binge-watching on the go or playing during breaks, it offers a unique Epik experience, developed in partnership with Jolibox.
The launch is timely, with 97.7% of Malaysians online and 43.3 million cellular connections, highlighting the demand for integrated entertainment solutions. To celebrate, Tune Talk is offering one month of free access to all subscribers, starting from launch. After this, Drama is for Epik 50+ subscribers, while Games is available for both Epik 50+ and Epik 35+ subscribers.
“This is just the beginning,” said Gurtaj Singh Padda, Co-founder, Executive Director and Chief Executive Officer of Tune Talk. “We are not just concerned about how people connect seamlessly; we are also changing what they can do with that connection. With our entertainment hub packed with games and drama, we’re turning the mobile experience into something fun, interactive, and personal for everyone, while also doing our part for the nation by making entertainment easily accessible to the underserved.”
Games and Drama on the Tune Talk App combines fun and functionality. Users can stream drama series on the go, while the games provide a variety of quick, no-download-needed options. Users earn Tune Talk Points from every session, redeemable for unlocking content, skipping ads, or enjoying exclusive rewards.
Shawn Lim, Head of Marketing at Tune Talk, continues, “The entertainment hub transforms everyday connectivity into richer, more rewarding experiences. We have listened to our users, they want more engaging content, less friction, and seamless access. So, we delivered exactly that, straight into the app they already use every day.”
This in-app experience is made possible by a partnership with Jolibox, a cloud entertainment platform that focuses on easy content delivery and gamification. As Tune Talk’s main partner for Games and Drama, Jolibox shares its technology and content knowledge to create a unified entertainment system.
“We are thrilled to collaborate with Tune Talk to bring this innovative experience to life,” said Jiayuan Mao, Director, Global Partnership at Jolibox. “At Jolibox, our mission is to redefine how people access and enjoy digital entertainment. By embedding our platform directly within the Tune Talk App, we’re breaking down barriers and making it easier than ever for Malaysians to watch, play, and be rewarded – all in one place.”