Huawei has launched the HUAWEI Pura 90s Series, HUAWEI FreeClip 2 S, and HUAWEI MatePad Air at the Flagship Product Global Launch Event held in Malaysia.
Key highlight of the launch is the HUAWEI Pura 90s Series, comprising two models – the HUAWEI Pura 90s Pro Max and the HUAWEI Pura 90s Pro. Together, they are designed to redefine the mobile photography experience through upgraded imaging capabilities, distinctive design, and AI-powered intelligence.
The HUAWEI Pura 90s Series features advanced camera technologies for various shooting scenarios. The Pro Max model includes a 200MP Ultra Large Sensor Telephoto Camera with a 1/1.28-inch RYYB sensor, 4x optical zoom, OIS, and 20x HEX Telephoto Video, perfect for capturing distant moments at events. It also has an Ultra Lighting HDR Camera, while the Pura 90s Pro offers an Ultra Lighting Macro Telephoto Camera with a 5cm minimum focusing distance and an Ultra Lighting Main Camera for intricate close-ups.
The HUAWEI Pura 90s Series enhances photography through advanced software features like AI Composition for improved framing, AI De-Glare to reduce reflections, and AI Move for easy subject editing. It also utilizes AI Remove for distraction-free backgrounds and AI Best Expression to create ideal facial expressions in portraits. Additionally, the 2nd Generation True-to-Colour Camera ensures natural color accuracy in various lighting.
The HUAWEI Pura 90s Series is designed for smooth, reliable performance across various network environments, from urban areas to remote locations. Users can expect consistent connectivity for calls, browsing, and content creation. It meets current and future connectivity demands, providing faster and seamless connections in a wide range of scenarios.
EMUI 16, succeeding EMUI 15 and based on Android 16, enhances the HUAWEI Pura 90s Series by offering a more interconnected and reliable user experience, featuring the Celia AI Assistant for voice-supported tasks and the HUAWEI AppGallery for secure app access.
The HUAWEI Pura 90s Pro Max is available in Orange Ocean, Blaze Purple, Blush Gold, and Graphite Black – with the Orange Ocean edition introducing the industry-first Dual-Tone Gradient Mid-Frame.
The HUAWEI Pura 90s Pro brings a vibrant, holiday-inspired palette of Guava Soda, Orange Soda, Mulberry Black, and Coconut White.
Both models have a 6000mAh battery; the HUAWEI Pura 90s Pro Max supports 100W SuperCharge, while the Pro variant supports 66W. The Pura 90s Pro Max also includes Scratch-Resistant Kunlun Glass for enhanced durability and less glare.
The HUAWEI Pura 90s Series is available for pre-order from RM3,699 after rebate at all HUAWEI Experience Stores, the HUAWEI Official Website, HUAWEI Official Store on Shopee, HUAWEI Flagship Store on Lazada, and the HUAWEI Official TikTok Shop, with free gifts worth up to RM3,076 – including a limited voucher worth up to RM400, mystery gift worth RM999 and the HUAWEI Pura 90s Series Premium Service package worth RM1,677 comprising a 1-Year 1-Time Accidental Damage cover, 1-Year Unlimited Free Battery Replacement, 1-Year Free APAC & MEA Warranty, 2-Years 4-Times Free Screen Protector, and 1-on-1 VIP Service.
Bringing style and everyday listening together, the HUAWEI FreeClip 2 S features a refined design with metallic finishes in Deepsea Blue and Space Silver. Its Luminous Charging Case and Airy C-bridge provide elegance and comfort, while the open-ear design keeps users aware of their surroundings without sacrificing audio clarity.
The HUAWEI FreeClip 2 S is also available now at RM899 via all HUAWEI Experience Stores, the HUAWEI Official Website, HUAWEI Official Store on Shopee, HUAWEI Flagship Store on Lazada, and the HUAWEI Official TikTok Shop, with free gifts worth up to RM318, including a 1-year loss care service and a 1-year APAC warranty.
Built for productivity, the HUAWEI MatePad Air features a slim 5.3mm profile and an Ultra-clear OLED PaperMatte Display that delivers vibrant visuals. With PC-level productivity tools and integrated AI capabilities, it enhances efficiency and supports a seamless creative workflow in a lightweight form factor.