MINI Malaysia has recently launched its latest All-Electric MINI Paul Smith Edition, which is available in limited numbers. This special edition is focused on design-led expressiveness, bringing Paul Smith’s iconic “Icon with a Twist” design language to the All-Electric MINI Cooper SE.
Benjamin Nagel, Managing Director of BMW Group Malaysia, shared, “The New All-Electric MINI Paul Smith Edition represents something truly special – a meeting of two iconic British brands that have been pushing creative boundaries for decades. Through BIG LOVE, MINI has always stood for individuality, creativity and playfulness, values that are mirrored perfectly in Paul Smith’s ‘Icon with a Twist’ design philosophy. What makes this edition so significant is that for the first time, this celebrated collaboration is available on a broader production scale, bringing Paul Smith’s unmistakable creative vision to more customers than ever before.”
He added, “We are offering something that feels both distinctly British and thoroughly modern – a fusion of heritage design and electric innovation that speaks to everyone who values style, substance, and sustainability. This is not just another special edition; it is the culmination of a creative partnership that began nearly three decades ago, now reimagined for the electric age – and now available to our passionate MINIacs in Malaysia.”
The All-Electric MINI Paul Smith Edition continues the decades-long collaboration between MINI and Paul Smith, starting with the classic Mini Paul Smith Edition in 1998. This iconic partnership is now available on a broader scale as a special edition that merges British style with electric driving excitement.
Playful Creativity, Yet Unmistakably British.
The All-Electric MINI Paul Smith Edition takes the classic MINI design to a new level with unique details inspired by Paul Smith. It features Nottingham Green accents on elements like the side mirrors, front grille, and hub caps. The roof is also Nottingham Green and has a special Paul Smith Signature Stripe between the B- and C-pillars.
This edition has eye-catching 18-inch Slide Spoke alloy wheels with a Dark Steel accent, finished in Nottingham Green and displaying the Paul Smith logo. When you approach the car, it greets you with a friendly “hello” in Paul Smith’s handwriting, making each experience personal. Notable details include a MINI Black Band and a Black Blue MINI logo, along with the Anthracite Grey “Paul Smith” lettering on the tailgate, emphasizing its exclusivity.
Inside, the MINI Paul Smith Edition features British elegance with thoughtful details. The interior includes Nightshade Blue JCW Sports seats in Vescin upholstery, with a unique Shadow Stripe design on the shoulder and headrest areas. A Paul Smith label highlights its exclusivity. The instrument panel also has Shadow Stripe upholstery that resembles Paul Smith’s Signature Stripe. On the passenger side, a decorative black leather band with blue stitching adds a nice touch.
The door sill welcomes you with the message “Every day is a new beginning!” in Paul Smith’s handwriting, and there’s a hand-drawn rabbit motif on the floor mat. The steering wheel has a traditional 3-spoke design with a textile band featuring the Paul Smith Signature Stripe for a pop of color, along with the Paul Smith logo. The MINI Interaction Unit contains three custom backgrounds designed by Paul Smith, making it a unique experience.
Beneath its stylish look, the All-Electric MINI Paul Smith Edition offers impressive performance true to MINI’s heritage. It has 218 hp and 330 Nm of torque, allowing it to go from 0 to 100 km/h in 6.7 seconds, with a top speed of 170 km/h. Its compact size and low center of gravity give it a fun go-kart feel. The 54.2 kWh battery offers a zero-emissions range of 387 to 402 kilometers and can be charged from 10% to 80% in about 30 minutes at 95 kW.
The All-Electric MINI Paul Smith Edition is available in new colors: Inspired White and Statement Grey. Inspired White is a modern take on the classic MINI Pepper White, while Statement Grey honors the 1959 MINI Austin Seven color with a timeless blue-tinged grey that represents confidence and independence.
MINI Roadside Assistance.
The All-Electric MINI Paul Smith Edition is covered by MINI Malaysia’s 5-Year Roadside Assistance programme, available for all new MINI vehicles with a comprehensive list of services that include a 24-Hour, 365-days-a-year Accident and Help on the Phone and On the Spot Hotline, Free Towing Services and when needed (over 200KM from residential home), Replacement Vehicle, Seamless Mobility, Accommodation, Mobility Services Solutions as well as Repatriation services.
The MINI Roadside Assistance programme can be accessed by contacting 1800-88-8808.
MINI Extended Warranty & Service Package.
Exemplifying MINI’s commitment to quality and driver satisfaction is the standard two-year warranty, with an optional warranty and service extension providing long-term certainty and peace of mind when purchasing a new MINI.
MINI Service Online.
Making a service appointment has never been easier. The new online service programme will now allow customers to schedule their service needs directly at their preferred MINI Authorised Dealerships via https://service.mini.my/.
Relax. We Care.
MINI Malaysia sets new benchmarks in premium automotive ownership, redefining what it means to drive with complete confidence and peace of mind. Relax. We Care. embodies the spirit of BIG LOVE – a promise that regardless of situation, we are always by their side.
Under Relax. We Care., a full 360-degree approach to MINI ownership is delivered through a suite of integrated services. Beginning with the MINI Service Promise, offering expert care, transparency, and precision in every appointment through our dedicated Customer Care & Service, MINI Malaysia customers will be covered by MINI Proactive Care. This service uses real-time sensor data to detect potential functional errors before they occur, alerting drivers via the My MINI App or iDrive. This is further enhanced by MINI ConnectedDrive, which integrates cutting-edge digital connectivity within each MINI product, allowing for seamless over-the-air software updates and real-time vehicle management through a centralised interface.
Additionally, the MINI Service & Repair Inclusive (MSRI) programme ensures peace of mind with a 4-year unlimited mileage warranty, along with 4 years / 60,000km of service coverage. For Battery Electric Vehicles (BEVs), service coverage extends to 6 years with unlimited mileage, while an 8-year high-voltage battery warranty. With MINI Roadside Assistance, customers can receive 24/7 emergency support – including towing, courtesy cars, and hotel accommodation in the event of an unprecedented emergency.
The MINI New Car Campaign integrates the full suite of these offerings to deliver a seamless, worry-free ownership experience from day one – allowing customers to stay confident, connected, and cared for, whatever happens.
MINI Financing.
With the Easy Drive Financing from BMW Group Financial Services Malaysia, the All-Electric MINI Paul Smith Edition can be owned with a monthly instalment plan starting from RM2,367 (based on estimates of an 75% loan on a 5-Year tenure).
The recommended retail pricing (on the road, without insurance) for the New All-Electric MINI Paul Smith Edition is:
| All-Electric MINI Paul Smith Edition With MINI Service & Repair Inclusive* | RM222,222.00 RM228,522.00 |