UMW Toyota Motor Sdn Bhd (UMWT) achieved strong performance with nearly 8,400 sales in November 2024, bringing the year-to-date total to about 89,500 units. The Toyota Vios, Hilux, and Yaris were key contributors, showcasing Toyota’s appeal in the Malaysian market and consumer preference for efficient, reliable, and safe vehicles, while highlighting the effectiveness of Toyota’s Multi-Pathway approach.
Commitment to Nurturing Excellence: Toyota Skill Contest
UMW Toyota Motor hosted the annual Toyota Skill Contest 2024 from 16–17 November 2024 at its Shah Alam headquarters, celebrating its heritage of nurturing excellence since 1993. Under the theme “Customer Delight Through Quality Sales and Services,” the contest aimed to enhance customer trust and loyalty through exceptional skills among dealer staff in sales and services, reinforcing Toyota’s commitment to quality and outstanding customer experiences.
The two-day event highlighted Toyota’s dedication to excellence, featuring the Toyota Technical Education Program (T-TEP) and its pursuit of carbon neutrality. Over RM100,000 in cash prizes were awarded across 10 categories.
Promotions and Innovation
UMWT has launched the “Discover Joyful Exclusives” campaign for December 2024, offering savings of up to RM10,000 with monthly payments as low as RM658 on various Toyota models, including Vios, the new Yaris, Corolla, and Harrier.
Additionally, there’s an early bird promo of up to RM3,000 for the newly launched 2025 Corolla Cross, available until 31 December 2024. Customers can also benefit from the Toyota Service Savers program, providing maintenance options starting from RM31 per month for convenient vehicle upkeep.
For more information, visit https://www.toyota.com.my or call the Toyota freephone line at 1-800-8-TOYOTA (869682).