
As Samsung’s Galaxy Unpacked 2022 will set to launch its latest flagship on 9th February, the company is celebrating the Year of the Tiger with a bang. Starting on 4th February, Samsung is promoting “Tiger in the City” 3D digital experience which is displayed at five landmark locations around the world:
- Time Square, New York City, USA (February 4, 17:00 to February 8, 20:00*)
- Piccadilly Circus, London, United Kingdom (February 4, 7:00 to February 8, 23:00)
- COEX, Seoul, South Korea (February 4, 6:00 to February 9, 24:00)
- The Beach, Dubai, UAE (February 4, 16:00 to February 8, 22:00)
- Pavilion Elite, Kuala Lumpur, Malaysia (February 4, 7:00 to February 9, 24:00)
* Note: all times listed above are local time
Samsung is celebrating the tiger – a bold and courageous master of the night – with this limited-time, captivating 3D OOH experience.
Much like the 3D tiger, Samsung devices bring the best of speed, power and performance while empowering curiosity and an open-minded attitude. Also like the tiger, the new S Series will bring incredible depth and detail to how you see the world through our lenses, even at night. The immersive displays will bring all of this to life with stunning clarity.
If you’d like to see it for yourself in Malaysia, you can go to Pavilion Elite, Kuala Lumpur from today till 9th February for the full effect!

