Automotive

Malaysia Autoshow 2025 attracts 294,062 visitors and generates over RM 1.72 billion in potential sales

The Malaysia Autoshow 2025 (MAS 2025) was its most successful edition yet, attracting 294,062 visitors and generating RM1.72 billion in potential sales from 3,194 vehicle bookings and 1,512 trade-ins. Organized by the Malaysia Automotive, Robotics, and IoT Institute (MARii) with support from MITI, MAS 2025 highlighted Malaysia’s leadership in next-generation mobility during the ASEAN Chairmanship year.

Held from May 9 to May 15 at Malaysia Agro Exposition Park Serdang (MAEPS), the event featured over 200 exhibitors and 500 vehicles across 50,000 square metres. With the theme “Shifting the Future,” MAS 2025 not only broke attendance records but also enhanced public awareness of the evolving mobility ecosystem.

MAS 2025 recorded 294,062 visitors, a 31% increase from 2024, setting a new attendance record due to an extension of two additional days. The event showcased 48 new vehicle launches and 10,916 test drives on an outdoor track, with electrified vehicles comprising 51% of the models displayed. Additionally, the Voluntary NxGV Labelling Scheme was launched to certify vehicles meeting Malaysia’s high standards for sustainability, safety, and innovation.

MAS 2025 marked a significant milestone with the ASEAN Unity Drive 2025, a 10,432-kilometre electric vehicle convoy spanning nine ASEAN countries. Highlighting Proton’s e.MAS 7 and X Series models, the event emphasized the importance of harmonizing EV standards and cross-border interoperability, proving that long-distance EV travel is achievable with proper charging infrastructure in place.

The event served as a government-led, consumer-focused initiative, promoting awareness of sustainability and future transport technologies. Special theme days such as Education Day, Women’s Day, and Green Day provided hands-on learning experiences for families and professionals.

Urban Air Mobility demonstrations showcased Malaysia’s vision for eVTOL transport options. Additionally, ADaPTIV, a collaboration between MARii and PETRONAS, presented a prototype that enhances vehicle performance and reliability for commercial operators.

At the closing ceremony, Datuk Dr. Aminar Rashid, Chairman of MARii, thanked all stakeholders, including key partners like Perodua, Proton, Chery, Modenas, Honda, and ORS Technologies, for their support in making the event successful.

MARii CEO, Azrul Reza Aziz, remarked, “MAS 2025 was about more than cars; it was about building bridges between innovation, public engagement, and industry transformation. As we continue to push for EV leadership and next-generation vehicle production, we remain focused on empowering every link in the mobility value chain.”

YB Senator Tengku Datuk Seri Utama Zafrul Abdul Aziz, Minister of Investment, Trade and Industry, highlighted the show’s alignment with Malaysia’s strategic goals.

“As Southeast Asia’s second-largest automotive market and the Chair of ASEAN this year, Malaysia is in a strategic position to lead the regional push towards green and next-generation vehicle technologies. This is very much in line with Malaysia’s focus on the development of guidelines to support ASEAN’s EV roadmap as one of our deliverables in our ASEAN Chairmanship year. The success of Malaysia Autoshow 2025 is a huge step towards achieving that objective, and towards strengthening the region’s next-gen mobility supply chain. While the Autoshow has become a platform to drive investment, collaboration, and innovation across ASEAN’s value chain, MITI is also committed to ensuring that our SMEs and workforce are future-ready for the opportunities afforded by a more resilient regional e-mobility industry. ”

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