
Toshiba TV has launched the highly anticipated Z870M TV, Z670M TV and M550M TV in Malaysia while introducing their latest innovation with the AI-powered REGZA ZRi Engine and Mini LED technology.



“As the *No.1 TV Brand in Japan, Toshiba TV is committed to providing unparalleled visuals, auditory, and gaming experiences that seamlessly connect the realm of television with reality. We aim to enhance users’ entertainment experience through innovation, top-notch quality, and design appeal all in one entertainment system. These flagship models, the Toshiba Z870M, Z670M and M550M TV, stand as quintessential embodiments of our brand’s essence,” said Tatsuhiro Nishioka, the Brand Manager of Toshiba TV Global.
Toshiba’s New Mini LED TV Z870M

The new Toshiba Z870M is packing with the latest Mini-LED backlight and REGZA Engine ZRi to offer one of the best premium visual and audio experience for a TV. It also comes with Full Array Local Dimming Pro and Quantum Dot Colour technology to elevate the viewing experience with great contrast and colour spectrum. The Z870M also supports a range of HDR formats including Dolby Vision HDR, HDR10+, and HLG.
Z870M is packing a Front Firing Speakers that deliver real sound directly to viewers. Together with REGZA Bass Woofer PRO with Tru Bass Booster, user will receive enhancing sound pressure levels, bass response efficiency, and the perception of bass frequencies to deliver a rich, deep, and powerful bass effect. It also comes with REGZA Power Audio Pro+ and Dolby Atmos to solidify the audio immersive.
There is also a Game Mode Pro which enhances gaming experience with fully optimised colour correction, delivering a beautiful, smooth, and quick-response gameplay. Toshiba Z870M also comes with a 144Hz Native Panel ensures smooth and responsive gaming sessions, while the Dolby Vision brings unprecedented realism to gaming graphics. The Mini LED TV also support AMD FreeSync technology and Auto Low Latency Mode (ALLM), enhanced by the AI AutoView Pro, to bring superb gaming visual to life.
For those who wants a cinema-like escapade, the IMAX Enhanced combines digitally remastered 4K HDR content and DTS audio technologies that transports viewers into the scene of the action. The Z870M TV is also equipped with Far Field Voice feature that allows users to navigate by voice command. The Smart Sharing allows users to stream movies, music, games, and photos with any Apple devices using the Apple HomeKit technology.
Toshiba’s New Gaming TV Z670M

Toshiba TV is set to elevate the gaming experience with its new Gaming TV, Z670M. It is powered by the REGZA Engine ZRi chipset, while the Quantum Dot Technology delivers over a billion shades of colour that stay realistic. It also has Full Array Local Dimming Pro to improves the contrast ratio of light and dark scenes by adjusting the backlight zones to produce stunning visuals. Z670M also supports Dolby Vision Atmos and Dolby Atmos Sound to deliver an exceptional audio-visual experience. Not only that, the gaming TV can support Dolby Vision HDR, HDR10+, and HLG, allowing to decode and deliver original content with better detail in the shadows and brighter highlights.
Z670M also brings tremendous audio experience thanks to REGZA Power Audio Pro+ and Dolby Atmos, offering users with deep, resonant sound that adds dimension. The Front Firing Speakers on the Z670M is capable to transmit sound to every corner of the room. The REGZA Bass System, enhanced by the Tru Bass Booster, brings an mesmerising audio experience by elevating sound pressure level and perception of bass frequencies.
Being a gaming TV, Z670M also sports the Game Mode Pro, providing a smooth and quick-response gameplay that enhances gamer’s experience with colour correction. It is also equipped with necessary gaming features such as AMD FreeSync Premium, Variable Refresh Rate (VRR) at 144Hz, Auto Low Latency Mode (ALLM), Dolby Vision Gaming and Native Panel at 144Hz. Toshiba’s cutting-edge Intelligent Auto View Pro enhances picture quality as its latest innovation, closely approximating professional theatre standards by analysing signals and ambient lighting. IMAX Enhanced seamlessly fuses digitally remastered 4K HDR content with DTS audio technologies, enveloping viewers in the core of the action.
Toshiba Z670M TV is based on Japan Quality design, which ensures durability, reliability and elevates the aesthetic appeal. Every aspect of the television has been meticulously constructed to ensure a seamless integration of aesthetics and functionality. The sleek design is a testament to Toshiba’s pursuit of perfection, and the Japan Quality stamp guarantees a product that is built to last.
Toshiba’s New Quantum Dot TV M550M

The new Toshiba M550M uses the REGZA Engine ZR which ensures every pixel and sound wave is optimised to perfection. This engine, equipped with AI Upscaling, introduces an unparalleled degree of lifelike immersion to the viewing experience. Auto View optimises parameters, while Color Re-Master Pro delivers vivid colours and detailed contrast.
M550M optimises Toshiba’s Quantum Dot Technology to create natural and vivid colours that stay true to life. Paired with the Colour Re-Master Pro, the colours remain accurate in every scene, delivering engaging and exciting entertainment.
M550M also provides amazing sound quality with REGZA Power Audio PRO and Tru Bass Booster. The REGZA Bass Woofer offers deep, resonant bass that fills the room, while meticulously fine-tuned amplifiers and dual clear direct speakers ensures a crystal clear audio. At the same time, the Tru Bass Booster technology enhances the perception of bass frequencies, providing a deep and rich bass effect that goes beyond hardware limitations.
The REGZA Engine ZR combines Digital Noise Reduction & AI 4K Upscaling features to deliver unrivalled image and audio quality. This comprehensive solution tackles noise, enhances streaming video, and intelligently upscales content to 4K quality, letting users experience the true beauty of any favourite content on the M550M TV.
The M550M also supports Dolby Vision Atmos, Dolby Vision HDR and Dolby Atmos sound for an engaging audio-visual performance, transforming the TV into an entertainment powerhouse.
The M550M TV that is set to launch in October 2023, is equipped with Smart OS features, including Google TV and Apple AirPlay. With Google TV, entertainment experience gets smarter and simpler, all in one place recommending content based on viewing preferences. Apple AirPlay enables effortless streaming of movies, music, games, and photos from Apple devices to the TV, offering a convenient and integrated experience.
Pre Order Gifts

Toshiba TV Malaysia is also rewarding Malaysians with rewards from September 1st to September 30th, 2023. This exclusive offer accompanies the purchase of Z870M TV and Z670M TV, complete with the Pre Order Gifts that are available at Toshiba TV authorised retailer stores and official Lazada as well as Shopee stores.
Here are the Pre Order Gifts for the Z870M TV and Z870M TV:
Model | Inches | RRP | Promo Price | Free Gifts |
Toshiba Z870M TV | 65” | RM 9,399 | RM 7,499 | ROG Ally |
55” | RM 7,699 | RM 6,099 | Logitech Z906 Surround Speaker | |
Toshiba Z670M TV | 65” | RM 6,299 | RM 4,999 | Bose TV Speaker |
55” | RM 4,999 | RM 3,999 |