Sony has just announced the Alpha ZV-E10 to the world, an interchangeable-lens camera for every content creator. The new camera combines Sony’s advanced imaging technology with extensive usability and a custom-built feature set that is optimised for creators.
Alpha ZV-E10 is packed with a 24.2-megapixel (approx. effective) APS-C Exmor CMOS sensor and BIONZ X image processing engine to produce high-quality imagery with high-sensitivity, detailed texture depiction and beautiful natural bokeh. Additionally, the Alpha ZV-E10 includes the acclaimed video-specific features favored in the popular digital camera ZV-1 including “Background Defocus” that can smoothly switch between a blurred (bokeh) and sharp background, as well as the “Product Showcase Setting” mode that allows the camera to automatically shift focus from the subject’s face to an object being highlighted.
“With the introduction of the new Sony’s interchangeable lens camera, the Alpha ZV-E10, we are excited to meet the growing needs of today’s creators,” said Ryo Ochi, General Manager, Digital Imaging Division, Sony Electronics Asia Pacific. “The new Alpha ZV-E10 pairs the versatility and excellent image quality of a larger-sensor interchangeable lens camera with user-friendly features that are specifically designed for still and video, making it an ideal tool for both still and video creators looking to transition to a more advanced set up.”
Sony also designed the Alpha ZV-E10 to be vlogging tool, therefore it will has lightweight form factor (approx. 12 oz. / 343g) and the popular side-opening Vari-angle LCD Screen that allows creators to connect external mics on top of the camera. The Alpha ZV-E10 also has several features that specifically designed for still and video, including a new Still/Movie/Slow and Quick motion button located on the top of the camera that allows creators to easily change between their desired shooting mode with just one touch.
Sony confirmed the camera is capable of 4K video shooting and Slow Motion with high picture quality (FHD 120p). Together with Electronic image stabilisation with Active Mode, creators can achieved stable video recording even while walking and shooting hand-held. Further, the Alpha ZV-E10’s advanced AF (autofocus) technology provides fast, precise AF with excellent tracking performance, as well as high quality audio for clear sound recording.
One good benefit of getting the Alpha ZV-E10 is the USB Type-C connector as you can easily supply the power to the battery via power bank if you need to shoot for a longer period. You also can use the Alpha ZV-E10 as a high-quality webcam or live streaming camera by simply connecting it to a PC or smartphone for increased mobility while streaming with no additional software needed.
Sony Malaysia has announced the Alpha ZV-E10 will be available in black and white in Malaysia from September 2021. You can get the Alpha ZV-E10 in Malaysia for the price of RM2,599 (body only) and RM3,099 for new kit featuring the Alpha ZV-E10 camera and E PZ 16-50mm F3.5-5.6 OSS power zoom lens.
For a full list of specs and information, please visit: https://www.sony.com.my/electronics/interchangeable-lens-cameras/zv-e10