Scott’s has strengthened its #AnakSiapaNi Anak Scott’s Lah campaign in Malaysia, which started in February, with a special celebration for Scott’s Children’s Day 2026. The #AnakSiapaNi campaign focuses on those special moments when children surprise us with their energy and determination, making parents proud to ask, “Anak siapa ni?” With Scott’s help, the answer is clear: Anak Scott’s Lah!
Malaysian parents worry about their children’s health and keeping them safe from common illnesses. The main thing they want is immunity support, as preventing sickness is a top priority.
Preschool-aged children usually get sick eight to twelve times a year as their immune systems are still growing. Additionally, new data shows a worrying nutritional gap. According to the National Health and Morbidity Survey (NHMS) 2024, almost 78% of Malaysian teens, and many younger children, do not get enough Vitamin C daily.
The campaign features a brand film and activities that celebrate children’s unique personalities and emphasize the importance of strong immunity for staying healthy, active, and ready for daily adventures.
Neelesh Suryavanshee, General Manager for Malaysia, Singapore, and Brunei at Haleon, shared the inspiration behind the campaign: “At Scott’s, we believe every child deserves the opportunity to explore, learn, and grow without being held back. The #AnakSiapaNi campaign celebrates those proud parenting moments—whether it’s seeing your child confidently lead a game or stay energised through a busy school week.”
“Through our collaboration with Watsons and House of Love, we are also extending this support to children in underserved communities, helping ensure more children have access to the nutritional foundation they need to stay healthy. Ultimately, we want every parent to feel that pride that comes with saying, “Anak Scott’s Lah!” he added.
Supporting Everyday Immunity with Scott’s Vitamin C Pastilles
Central to this year’s celebration are Scott’s Vitamin C Pastilles—soft, chewy, Halal-certified supplements that support children’s immune health.
High in Vitamin C and suitable for kids aged three and up, they help meet daily requirements in a convenient format. Available in Mixed Berries, Orange, and Blackcurrant flavours, they are a trusted daily companion for growing children.
Putting Children’s Wellbeing at the Heart of the Celebration
In celebration of Scott’s Children’s Day 2026, Haleon and Watsons are supporting House of Love to enhance children’s wellbeing in the community. At the launch event, House of Love representatives received care packs containing around 1,000 units of Scott’s products and essential items from Watsons for children in underserved areas. As a trusted brand and the No. 1 Children’s Supplement Brand in Peninsular Malaysia, Scott’s aims to extend its care beyond retail and into the community.
A Weekend of Fun and Immunity-Building Moments
Following the launch, the Scott’s Children’s Day 2026 roadshow will happen at Sunway Velocity Mall (Vanity Atrium) from 24 to 26 April 2026. Families are invited to join fun and easy challenges that help build healthy habits.
This event aims to create proud, shareable moments that reflect the spirit of #AnakSiapaNi—moments that make parents happy and proudly say, Anak Scott’s Lah!
Through the #AnakSiapaNi campaign, with a focus on Scott’s Vitamin C Pastilles and strong partnerships for children’s wellbeing, Scott’s Children’s Day 2026 highlights the brand’s commitment to raising healthier, happier, and more confident generations.