Samsung has announced the Galaxy S26 series globally, featuring advanced AI designed to make daily phone tasks easier. Whether managing plans, finding information, or capturing content, the Galaxy S26 streamlines efforts and reduces steps. As Samsung’s third-generation AI phones, the Galaxy S26, S26+, and S26 Ultra manage complex background tasks, letting users focus on the results instead of the technology.
The Galaxy S26 series combines advanced capabilities for exceptional performance, an industry-leading camera system, and Galaxy AI, giving users confidence in their phone’s security and privacy throughout the day.
Samsung introduces a built-in Privacy Display exclusively on the Galaxy S26 Ultra, enhancing display experiences and reinforcing privacy. With a customized chipset and improved thermal management, the Galaxy S26 Ultra enables faster and more powerful AI in the slimmest design yet.
These innovations provide the most powerful Galaxy experience to date.
On the Galaxy S26 Ultra, a special mobile processor called Snapdragon 8 Elite Gen 5 Mobile Platform for Galaxy offers the best performance in its class. It shows significant improvements in CPU, GPU, and NPU, ensuring faster and smoother experiences throughout the day.
With a CPU performance boost of up to 19%, the Galaxy S26 Ultra is quicker and can handle complex tasks efficiently, even when running multiple apps at the same time. A 39% increase in NPU performance supports always-on Galaxy AI features that let users switch tasks without any lag. The GPU performance sees a 24% enhancement, providing richer visuals and smoother gameplay.
To maintain this high level of performance, the Galaxy S26 Ultra features a redesigned Vapor Chamber that helps spread heat from the processor more effectively. This keeps the device cool and steady even during demanding activities like gaming, multitasking, or recording videos. Plus, with Super-Fast Charging 3.0, it can reach up to 75% charge in just 30 minutes, reducing downtime.
Samsung’s unique technologies embedded in the processor also improve visual quality. ProScaler makes photos and videos look sharper and clearer by enhancing detail and smoothing out textures. Moreover, Samsung’s mobile Digital Natural Image engine (mDNIe) provides more vibrant and natural colors with four times the precision compared to earlier models.
These advancements ensure reliable performance all day long, making every action feel easy and smooth.
The Galaxy S26 series focuses on making creativity and productivity easy, thanks to its top-notch camera system. It combines taking great photos and videos, editing, and sharing into one smooth experience, making it simple to be creative without needing special tools or skills.
On the Galaxy S26 Ultra, wider camera openings let in more light, resulting in clearer pictures with more details in low light, even when zoomed in. Enhanced Nightography Video keeps videos clear and colorful in dim lighting, perfect for capturing concerts or moments by a campfire. Video recording is even better with upgraded Super Steady features that help keep shots stable and properly framed, even in bumpy situations. The Galaxy S26 Ultra is the first Galaxy phone to support APV, a new standard for professional video, allowing for high-quality video without losing detail, even after editing.
The AI ISP has also improved, making selfies look more natural with better skin tones and details in mixed lighting.
Editing photos and videos is simple, with smart tools that fit right into how users usually work. This means users can easily make changes and tap into their creativity without needing design skills.
With the upgraded Photo Assist tools, users can just say what they want to change. For example, switching a scene from day to night is as easy as asking. It can even add to photos or fix missing parts, like a bite taken from a cake. Users can also clean up personal details, like a spill on clothes, using Galaxy AI to change outfits in pictures. Edits can be made continuously and adjusted step by step, creating a smooth editing experience.
Creative Studio enhances this simplicity, combining creation and customization in one space, so users can quickly turn ideas into polished visuals — from stickers and invitations to personalized wallpapers — without stopping their creative flow.
The Galaxy S26 series also makes regular visual tasks easier with AI tools like Document Scan, which fixes distortions and distractions like creases to provide clear scans instantly. Multiple images can be grouped into a single PDF, making it simple to digitize receipts, forms, or notes.
The Galaxy S26 series is made to provide a simple and easy experience for users, with Galaxy AI helping reduce the steps between wanting to do something and actually doing it. It works quietly in the background, handling tasks so users can focus on the results.
With Now Nudge, users get helpful and timely suggestions that keep them in the flow. For example, if a friend asks for photos from a recent trip, the Galaxy S26 automatically suggests the right photos, eliminating the need to search through albums. When a meeting notification arrives, it can recognize related Calendar entries and check for any scheduling conflicts.
Now Brief on the Galaxy S26 series offers personalized reminders for important events like reservations and travel updates. It helps users stay organized throughout their day.
Finding information is now easier, too. Circle to Search with Google has been improved for better recognition of multiple objects in a single image. Users can learn more about everything in a picture all at once, whether it’s a jacket or shoes they admire.
The Galaxy S26 series features an upgraded Bixby, making it simpler to interact with devices using everyday language, without needing exact commands.
In addition to Bixby, users have options like Gemini and Perplexity. After a quick setup, they can complete tasks with just one button press or voice command. For instance, booking a taxi with Gemini is as easy as asking for it, checking the details, and tapping confirm. These agents help with tasks and ensure smooth interactions across different apps.
Altogether, these helpful and personalized features create a reliable AI experience, turning Galaxy devices into trusted companions that understand and meet user needs.
As mobile experiences become more personalized thanks to AI, protecting user privacy is vital. Samsung has built security into every layer of the Galaxy S26, ensuring personal data is safe while allowing users to know how their information is used.
The Galaxy S26 Ultra offers a feature called Privacy Display, which is a new type of screen technology that enhances phone privacy. This feature is perfect for everyday situations like commuting, visiting cafés, or sharing spaces. It keeps your screen clear and comfortable to view while limiting what others can see. Unlike traditional privacy films, Privacy Display maintains excellent viewing quality from all angles when off and restricts side visibility when turned on, even when switching between portrait and landscape mode.
Users can customize when Privacy Display activates—like when entering PINs or using certain apps—and can adjust privacy settings based on their needs. Partial Screen Privacy reduces visibility for notification pop-ups, while Maximum Privacy Protection further hides information from side views, all with minimal battery impact.
The Galaxy S26 series also includes smart software features running quietly in the background. AI-driven Call Screening identifies unknown callers and summarizes their intent for safer call management. Privacy Alerts notify users when apps trying to access sensitive information, like location or contacts, unexpectedly request permission, allowing for better control over app access.
The Private Album feature in the Gallery allows users to hide photos and videos easily without creating a separate folder. To stay ahead of possible threats, Galaxy S26 employs advanced security measures like post-quantum cryptography (PQC) for system processes, enhancing device protection.
Updates to Knox Matrix improve security across connected Galaxy devices, adding PQC-enabled encryption for services like eSIM transfer and clearer firmware update status through Security Status of Your Devices.
Samsung Knox serves as the multi-layer security system protecting Galaxy devices. The Personal Data Engine (PDE) enables personalized AI experiences. For safety, Knox Enhanced Encrypted Protection (KEEP) encrypts app data, and Knox Vault adds another layer of security by isolating sensitive data within its hardware. These features ensure that Galaxy S26 combines hardware and software for comprehensive data protection.
These updates enhance Galaxy’s existing security features, including Auto Blocker, Theft Protection, Private Sharing, and Secure Wi-Fi. This multi-layer security is designed to give users transparency, choice, and control, supporting long-term use through seven years of security updates.
The Galaxy S26 works seamlessly even when out of reach. The new Galaxy Buds4 series complements the Galaxy S26 by providing rich sound and extending usage beyond the phone. When paired with Galaxy Buds4, users can easily manage calls and interact with AI through voice commands and simple head gestures, allowing them to stay connected without disruption.
Purchase the brand-new Samsung Galaxy S26 Series today!
The new Samsung Galaxy S26 Series is available for pre-order in Malaysia starting from 26 February 2026. It features improved Galaxy AI that is smarter and faster. From 26 February to 10 March 2026, you can enjoy special rewards worth up to RM1,200. This includes double storage, Samsung Rewards Points Booster, and an instant RM700 rebate with certain bank cards. You can also save up to RM4,000 with the Galaxy Forever trade-in program, get 30% off selected mobile accessories, and choose a 0% interest payment plan for up to 36 months at participating banks.
For added reassurance, Samsung Care+ provides coverage tailored to your device needs. This includes quick repairs for accidental damage, extended warranty, and expert support available at home and abroad. This helps ensure a smooth mobile experience and protects the value of your Galaxy devices.
Participating Models | Storage | RRP (RM) | Colour Availability | Promo |
| Galaxy S26 Ultra | 1TB | RM7,999 | Cobalt Violet White Black Sky Blue | Double storage and Samsung Rewards Points Booster worth up to RM1,200 Instant rebate of RM700 with selected bank cards Save up to RM4,000 with Galaxy Forever 0% interest instalment plan of up to 36 months at participating banks |
| Galaxy S26 Ultra | 512GB | RM6,799 | ||
| Galaxy S26+Â | 512GBÂ | RM6,199Â | ||
| Galaxy S26Â | 512GBÂ | RM5,199Â |
To buy the Samsung Galaxy S26 Series, please visit: https://www.samsung.com/my/offer/galaxy-s26-series/