Samsung Malaysia has launched its full 2026 TV lineup, which includes premium Micro RGB, OLED, and Neo QLED models, along with mainstream Mini LED and UHD TVs. Marking its 20th year as the world’s leading TV brand, Samsung is enhancing AI-powered features across more models to improve picture, sound, and personalized viewing experiences. The Vision AI Companion (VAC) features will be expanded across its 4K-and-above TV lineup, integrating AI into a broader range of consumer needs and screen sizes.
“Samsung’s 2026 AI TV lineup reflects our vision of making intelligent and connected home entertainment more accessible to consumers in Malaysia,” said Charles Kim, President of Samsung Malaysia Electronics. “With Samsung Vision AI, we are transforming the TV into more than just a screen, it becomes a smart companion that delivers more personalised viewing, immersive entertainment and seamless connectivity within the home ecosystem. Together with our latest Q-Series Soundbars featuring Dolby Atmos spatial audio technology, consumers can enjoy a more cinematic and elevated entertainment experience at home.”
VAC combines Samsung’s AI services, like Bixby, Perplexity, and Microsoft Copilot, to enhance and personalize the TV experience. It acts as an entertainment companion, guiding users on what to watch, eat, and listen to, making the TV more than just a viewing device. The AI TV lineup also includes improved entertainment features for movies, sports, and gaming.
- AI Upscaling Pro: uses AI to analyze and enhance low-resolution content in real time, delivering greater detail, depth and contrast, while Color Booster Pro analyzes and categorizes scenes to provide more vivid, lifelike color.
- AI Soccer Mode: analyzes match scenes in real time to optimize picture and sound for smoother ball movement, vivid color and more immersive stadium audio.
- AI Sound Controller Pro: analyzes dialogue, background music and sound effects in real time, letting users adjust elements such as commentary and crowd noise for a more immersive experience.
Micro RGB: Defining the Future of Premium Picture Quality
Micro RGB enhances Samsung’s premium TV experience across various screen sizes, offering precise color, brightness, and AI-powered viewing. Available in the R95H and R85H series sized between 65 to 115 inches, it utilizes Micro RGB Technology with controlled micro LEDs for accurate light control and natural color. Features like Glare Free technology reduce reflections in bright settings.
Additionally, Micro RGB includes VAC and AI-optimized features for personalized experiences. The Micro RGB AI Engine Pro enhances color, motion, and depth, while Micro RGB Precision Color 100 ensures complete BT.2020 color coverage. Micro RGB Color Booster Pro and Micro RGB HDR Pro refine visuals by optimizing color and contrast scene-by-scene.
The R95H model emphasizes viewer comfort, having received Safety for Eyes and Circadian Rhythm Display (CRD) certifications from VDE, a renowned German testing institute.
OLED: Expanding the Lineup for More Viewing Preferences
Samsung’s 2026 OLED TVs, including the S95H, S90H, and S85H, offer deep blacks, rich color, and immersive performance with refined designs. The Glare Free technology is now available on the S95H and S90H, ensuring clarity in bright rooms. The flagship S95H features Pantone Validated ArtfulColor for authentic artwork representation and includes the FloatLayer Design for a lighter aesthetic.
For gaming, the Ultimate Gaming Pack provides smooth motion with Motion Xcelerator 165Hz and compatibility with key VRR platforms like AMD FreeSync Premium Pro and NVIDIA G-SYNC. Soccer fans can enjoy an enhanced match experience with AI Soccer Mode Pro on the S95H and S90H, and AI Soccer Mode on the S85H, optimizing picture and sound in real time.
The Frame: Elevating the Art TV Experience
The Frame lineup includes models made for different spaces and installation needs. Users can enjoy Art Mode, which has access to over 5,000 carefully chosen artworks, plus personalized experiences from VAC.
The Frame Pro (LS03HW model) offers great picture quality with Neo QLED and Wireless One Connect. There’s also a built-in installation version of The Frame (LS03HE model) for a cleaner look. New in 2026, The Frame (LS03HE model) now features a large gallery-size screen that better represents big artworks in homes.
Key features of The Frame Pro (LS03HW model) include:
- Slim 24.9mm design depth: helps The Frame Pro deliver a more refined, art-inspired profile.
- Modern Frame Design and Wireless One Connect: provide a cleaner setup with no in-wall cable work.
- Neo QLED picture quality: paired with Pantone Validated ArtfulColor and Glare Free technology, delivers rich contrast, lifelike, paper-like color expression and clearer detail, even in bright rooms.
Key features of The Frame (LS03HE model) include:
- A built-in design: enables easy in-wall wiring while preserving The Frame’s iconic flush-to-wall look.
Neo QLED: Enhanced Picture Quality With More Connected Experiences
Samsung’s Neo QLED TVs offer better picture quality with advanced AI and connected viewing options. The QN80H model comes in sizes from 50 to 100 inches, while the QN70H is available in sizes from 43 to 85 inches. Both models provide excellent brightness, contrast, and smart features typical of a real QLED TV.
Certified by TÜV Rheinland as a Real QLED TV, Samsung Neo QLED features a blue light backlight and a genuine quantum dot sheet for stable colors and consistent picture quality. Real QLED with 100% Color Volume ensures colors stay accurate and stable, even in bright settings. Quantum Mini LED gives precise light control for deeper contrasts, clearer details, and steady brightness.
VAC enhances the viewing experience by showing helpful information on the screen without interrupting what you’re watching. The Neo QLED lineup also offers AI-powered features like 4K Upscaling, with gaming performance reaching up to 144Hz on select models. The NQ4 AI Processor further improves picture and sound quality for various content.
Mini LED: Optimized for AI, Made More Accessible
Samsung Mini LED offers a brighter and richer viewing experience. It has better light control and Pure Spectrum Color, which makes images clearer and adds depth and contrast that stands out in each scene. With two different models, Samsung makes Mini LED and AI-enhanced viewing accessible to more people.
The M80H model, available in 85-, 75-, 65-, and 55-inch sizes, provides the best Mini LED experience. It combines Samsung’s Mini LED picture quality with more AI features for sports, gaming, and everyday watching.
- Motion Xcelerator 144Hz: keeps fast-paced content smooth and clear.
- NQ4 AI Gen2 Processor: powers AI-driven picture optimization.
- AI Sound Controller: keeps dialogue clear and balances voices and sound effects in real time.
- Additional AI and personalization features: further expand gaming and content experiences.
Offered in 85-, 75-, 65-, 55-, 50- and 43-inch models, the M70H brings the core benefits of Mini LED to a more accessible tier, with a focus on everyday picture quality, stable motion and immersive sports viewing.
- Mini LED HDR: adds a more dynamic viewing experience.
- Mini LED Processor 4K: optimizes everyday picture performance.
- Motion Xcelerator: helps fast-moving scenes stay smoother and easier to follow.
- Adaptive Sound: maintains clearer, more balanced audio.
Q-Series Soundbars
Samsung is enhancing home entertainment with its new Q-Series Soundbars, particularly the flagship HW-Q990H model. This lineup is designed to work seamlessly with Samsung’s AI TVs, offering an immersive audio experience through AI-powered sound optimization and Dolby Atmos technology.
The HW-Q990H features Sound Elevation technology for clearer dialogue, Auto Volume for consistent sound levels, and an 11.1.4-channel system that includes a 7.0.2 main bar, 4.0.2 rear speakers, and a built-in dual 8-inch subwoofer for robust bass. Additionally, up-firing channels and advanced AI tuning expand the sound field, mimicking professional home theater quality. Collaboration with Dolby ensures a premium audio experience with wireless Dolby Atmos integration.
Music Studio 7 and 5: Lifestyle Audio Designed for Modern Spaces
Samsung is expanding its lifestyle audio lineup with Music Studio 7 and Music Studio 5, offering great sound and designs that fit modern homes. These new models continue Samsung’s history of being a leader in premium home audio, helping to create a stronger ecosystem for various sound system combinations and enhancing the overall audiovisual experience.
Music Studio 7 delivers an immersive 3.1.1-channel audio experience designed for richer, more expressive listening. Key features include:
- Built to pair naturally with big-screen TVs: two Music Studio 7 units placed on either side of a larger display can create a more balanced interior look while widening the stereo soundstage.
- Expanded Q-Symphony: lets users connect up to five compatible sound devices with a Samsung TV to build a more immersive audiovisual experience at home.
- Hi-Resolution Audio and Dolby Atmos: more detailed and immersive sound playback, while its super tweeter extends frequency response up to 35kHz for enhanced musical detail.
Music Studio 5 brings immersive sound to a more compact speaker format. Built for wireless music streaming, it supports high-resolution playback and effortless everyday listening. Features include:
- Dot Design by Erwan Bouroullec: a refined, design-forward speaker presence that blends seamlessly into any interior.
- AI Dynamic Bass Control: Samsung’s proprietary technology that delivers powerful sound in a compact form factor while deepening low frequencies without distortion.
- Samsung Audio Lab: tunes the speaker, which uses a 4-inch woofer and dual tweeters with a built-in waveguide for clear, balanced sound, while Dolby Atmos support adds a more immersive listening experience.
Samsung is adding more ways to connect with its 2026 TV models by including Google Cast on some versions, such as Mini LED, Neo QLED, and Crystal UHD TVs. This feature lets you stream videos, music, and other content directly from compatible smartphones and tablets to the TV, making it easier to enjoy your favorite media.
Additionally, Google Photos is now available on selected 2026 Samsung TVs, allowing users to view personal memories on a larger screen. This setup helps you rediscover special photo moments through Samsung Daily+, the Daily Board widget, and the Google Photos app, making it simple to revisit those memories throughout the day. More Google Photos features will be added to Samsung TVs later in 2026.
Grab the all-new 2026 Samsung Vision AI TVs and Soundbar at Launch today!
Until 31 May 2026, customers who buy selected 2026 Samsung AI TV models can claim exclusive gifts, as shown in the table below.
| Participating Models | RRP(RM) | Promotion Price(RM) | Hand Raiser Gift (27” M5 Monitor) | Free Gift 1 (Premium Item) | Free Gift 2 (Slim Fit Camera) | Live Stream Product Voucher |
|---|---|---|---|---|---|---|
| 85″ Micro RGB R95H 4K Samsung Vision AI Smart TVMRA85R95HAKXXM | 29,999 | 26,999 | √ | Z FLIP 7 (256 GB+12GB)(RM 4,999) | Slim Fit Cam(RM 499) | √ |
| 75″ Micro RGB R95H 4K Samsung Vision AI Smart TVMRA75R95HAKXXM | 21,999 | 21,999 | √ | Z FLIP 7 (256 GB+12GB)(RM 4,999) | Slim Fit Cam(RM 499) | √ |
| 85″ Micro RGB R85H 4K Samsung Vision AI Smart TV MRA85R85HAKXXM | 21,999 | 15,999 | √ | Galaxy Tab S10 Lite (Wi-Fi)(RM 1,649) | √ | |
| 75″ Micro RGB R85H 4K Samsung Vision AI Smart TV MRA75R85HAKXXM | 14,999 | 11,999 | √ | Galaxy Tab S10 Lite (Wi-Fi)(RM 1,649) | √ | |
| 83″ OLED S90H 4K Samsung Vision AI Smart TV QA83S90HAEXXM | 27,599 | 22,999 | √ | Nintendo Switch 2(RM 2,288) | Slim Fit Cam(RM 499) | √ |
| 77″ OLED S90H 4K Samsung Vision AI Smart TV QA77S90HAKXXM | 23,999 | 19,999 | √ | Nintendo Switch 2(RM 2,288) | Slim Fit Cam(RM 499) | √ |
| 65″ OLED S90H 4K Samsung Vision AI Smart TVQA65S90HAKXXM | 12,999 | 10,999 | Slim Fit Cam(RM 499) | |||
| 83″ OLED S85H 4K Samsung Vision AI Smart TV QA83S85HAEXXM | 25,199 | 21,999 | √ | Nintendo Switch 2(RM 2,288) | √ | |
| 77″ OLED S85H 4K Samsung Vision AI Smart TV QA77S85HAEXXM | 21,599 | 18,999 | √ | Nintendo Switch 2(RM 2,288) | √ | |
| 100″ Neo QLED QN80H 4K Samsung Vision AI Smart TV QA100QN80HKXXM | 25,199 | 20,999 | √ | √ | ||
| 85″ Neo QLED QN80H 4K Samsung Vision AI Smart TV QA85QN80HAKXXM | 14,999 | 12,499 | √ | √ | ||
| 75″ Neo QLED QN80H 4K Samsung Vision AI Smart TV (2026) QA75QN80HAKXXM | 9D,899 | 8,499 | √ | √ | ||
| 85″ The Frame Pro LS03HW 4K Samsung Vision AI Smart TVQA85LS03HWKXXM | 16,999 | 12,999 | √ | Music Studio – LS51H (RM 1,199) | √ | |
| 75″ The Frame Pro LS03HW 4K Samsung Vision AI Smart TV QA75LS03HWKXXM | 12,999 | 10,999 | √ | Music Studio – LS51H(RM 1,199) | √ | |
| 85″ Mini LED M80H 4K Samsung Vision AI Smart TV UA85M80HAKXXM | 9,399 | 8,599 | √ | √ | ||
| 75″ Mini LED M80H 4K Samsung Vision AI Smart TV UA75M80HAKXXM | 6,399 | 5,799 | √ | √ |
Additional reward for bundle purchases! For an enhanced home entertainment experience, customers who purchase selected 2026 Samsung AI TVs together with selected soundbars will enjoy additional rewards of up to RM500 Touch ‘n Go eWallet rebate, as outlined in the table below.
| Participating Models | RRP (RM) | TNG Rebate Amount (RM) |
| TV*+ Q-Series Soundbar HW-Q990H/XM | 6,499 | 500 |
| TV*+ Q-Series Soundbar HW-Q930H/XM | 4,999 | 450 |
| TV*+ Q-Series Soundbar HW-Q800H/XM | 3,999 | 350 |
| TV*+ Q-Series Soundbar HW-Q600H/XM | 2,499 | 230 |
| TV*+ Music Studio 5 HW-LS51H/XM | 1,199 | 100 |
| TV*+ Music Studio 7 HW-LS71H/XM | 1,999 | 150 |
Availability
Samsung’s 2026 range of AI TVs are available across Malaysia via Samsung official website and leading retailers. To buy now, please visit https://www.samsung.com/my/tvs/launch-offer/.