Samsung Electronics Co., Ltd. announced a partnership with Warner Bros. Pictures and DC Studios to celebrate the release of the superhero adventure “Supergirl” on June 24. Through this partnership, Samsung will connect fans to the film via the Samsung Art Store, a Micro RGB TV sweepstakes with Best Buy, and select experiences in the U.S. and U.K.
“Samsung’s display business has long been shaped by the way people engage with film, sports, games and art,” said Hun Lee, Executive Vice President of Visual Display (VD) Business at Samsung Electronics. “Through this partnership with Warner Bros. Pictures and DC Studios, we are bringing together the exciting, intergalactic visual world of ‘Supergirl’ with Samsung’s bold display experiences at home.”
Samsung Art Store is offering a limited-time “Supergirl” collection featuring 15 digital artworks from DC Comics, available until March 8, 2027, on Samsung Art TVs.
In the U.S., Samsung and Best Buy are hosting a “Supergirl” sweepstakes at over 600 Best Buy stores from June 22 to July 19. In-store displays will feature Supergirl content, revealing a riddle for additional sweepstakes entries.
Additionally, the Supergirl Rest Stop pop-up at Phonica Records in London on June 20 showcased Samsung’s 2026 TV and audio lineups in themed spaces inspired by the film.
“The compelling visual world that Craig Gillespie and his teams bring to life in ‘Supergirl’ is unlike anything we’ve seen in the DC Universe, and Samsung, through their innovative Art Store, brings consumers together with their singular technology to deliver that experience on their screens,” said Julie Moore, Head of Global Brand Partnerships at Warner Bros. Pictures. “Having partnered with them on ‘Superman,’ we were eager to work with them again to see how brilliant their ‘Supergirl’ experience would be, and they delivered.”