Plaza Low Yat has announced its latest campaign, 25th Anniversary Tech Fiesta, a grand celebration scheduled for 24th and 25th August 2024. This milestone marks 25 years of serving tech enthusiasts and showcases the mall’s enduring presence in Malaysia’s tech evolution and retail landscape.
Since its establishment in 1999, Plaza Low Yat has been at the forefront of Malaysia’s technology retail scene, gaining recognition as “Malaysia’s Largest IT Lifestyle Centre” in 2009. The mall played a crucial role in introducing global brands like Dell, Acer, and HP to Malaysia during the early 2000s, offering consumers firsthand experiences with cutting-edge technology. Plaza Low Yat also hosted significant tech events, including Sony’s PlayStation consoles and the first digital cameras by Canon and Nikon, shaping Malaysia’s digital photography and gaming culture.
As online shopping gained popularity in Malaysia around 2015, Plaza Low Yat adapted by enhancing in-store experiences, focusing on specialized tech services, and hosting events like product demonstrations and gaming tournaments. Recent refurbishments have modernized the mall’s facilities, offering patrons more convenience and a contemporary shopping environment. Plaza Low Yat’s ability to evolve with consumer needs reflects its dedication to providing a seamless experience for all visitors.
The mall has been a platform for emerging tech brands, with Ninetology and Nothing Technology opening flagship stores at Plaza Low Yat in 2013 and 2023, respectively. The 25th Anniversary Tech Fiesta aims to give back to the community that has supported Plaza Low Yat over the years. Highlights include exclusive deals, innovative experiences, and an opportunity to win a Neta V electric vehicle, symbolizing the mall’s commitment to sustainability.
“As we celebrate 25 years of being Malaysia’s tech retail epicentre, it’s inspiring to see how Plaza Low Yat has evolved alongside the ever-changing technological landscape. The 25th Anniversary Tech Fiesta is our way of giving back to the community that has supported us through the years. We’re excited to offer not only exclusive deals and innovative experiences but also a chance to win a Neta V electric vehicle, symbolising our commitment to embracing a sustainable future. This celebration is more than just an event; it’s a tribute to the vibrant tech community that has made Plaza Low Yat a cultural hub for innovation and progress,” said Douglas Crichton, Spokesperson for Plaza Low Yat.
Plaza Low Yat has been a gathering place for tech enthusiasts through events like the ASUS ROG ALLY launch and Drone Race Asia 2023, the indoor vertical FPV drone race. These events showcase the latest technology while fostering a sense of community among Malaysia’s tech aficionados. The Tech Fiesta, scheduled for August 24th and 25th, 2024, will feature interactive activities, educational games, and exclusive promotions from leading retailers within the mall.
The event will offer up to 78% off on selected outlets, along with family-friendly activities like a 360-degree camera booth, sand art and coloring stations.
The highlight of the Tech Fiesta event is a special lucky draw where one lucky attendee will drive away with a Neta V electric vehicle. The Neta V, an innovative and eco-friendly compact SUV, represents the future of transportation, offering advanced electric vehicle technology at an accessible price point. Known for its efficiency, modern design, and cutting-edge features, the Neta V aligns with Plaza Low Yat’s commitment to showcasing forward-looking technologies. This grand prize underscores Plaza Low Yat’s focus on sustainable innovation, reflecting the broader shift towards green technology in Malaysia and around the world.