With the recently launched Samsung Galaxy S26 Series, fellow Malaysians now can work smarter, communicate more effectively, and express their creativity in new ways. The response to the recently launched Samsung Galaxy S26 Series highlights strong global demand, with over 1.3 million pre-orders, showing that consumers seek technology that works intelligently alongside them.
Charles Kim, President of Samsung Malaysia Electronics said that Samsung believe we are entering the Agentic AI era, where AI evolves beyond simply responding to prompts and begins to actively assist users in meaningful ways. The Galaxy S26 Series comes with Galaxy AI, which is designed to reduce friction in everyday experiences, allowing people to focus on what matters most.
Innovations like Now Nudge, along with experiences such as Now Brief and Now Bar, are helping Galaxy AI become a real AI companion. Instead of just being a set of tools, Galaxy AI is turning into a smart system that understands context, learns habits, and provides useful information when needed. The goal is clear: to make technology feel more intuitive, helpful, and naturally part of everyday life.
Charles also added that Malaysians is getting a meaningful evolution as a digital nation that thrives on connectivity, collaboration, and entrepreneurship, AI has the potential to empower individuals and communities alike. From students exploring new ways to learn, to creators expressing ideas more freely, to professionals navigating increasingly digital workplaces, AI can unlock new opportunities for growth.
He also expressed that what we are witnessing today is not just technological progress, it is the emergence of a new digital culture where intelligence is embedded into the devices, we use every day. The brand also believe AI must always remain human-centric, secure, and ethical. Technology should empower people, while respecting their privacy, choices, and control.
Charles said that Malaysia’s openness to innovation has always been one of its greatest strengths as we head into the AI era. Samsung will emulate this spirit to shape how technology is adopted, adapted, and ultimately used to improve lives.
The future of AI will not simply be defined by what technology can do, but by how it helps people realise their full potential. To learn more about Galaxy AI, please visit: https://www.samsung.com/my/galaxy-ai/.
About Charles Kim, President of Samsung Malaysia Electronics
Charles Kim embarked on his journey with Samsung Electronics in 2004, bringing over two decades of impactful leadership across global markets. With expertise in commercial, sales, and marketing, he has held prominent roles in Korea, Singapore, Thailand, and as President of Samsung Electronics New Zealand. He was appointed President of Samsung Malaysia Electronics in December 2024.
A visionary leader, Mr. Charles Kim brings a wealth of experience in business management and innovation, combining strategic expertise with a results-driven approach. He is dedicated to cultivating a dynamic business environment and driving sustainable growth.