Magnum has unveiled their latest virtual interaction, Magnum Playground. Magnum Playground is a specially-designed AR portal that lets Malaysians to know more about their latest Magnum Cookies and Cream with a range of activities and rewards.
“At Magnum, we believe that there is pleasure to be found in everything we do – whether it is through playful moments in our day-to-day life or indulging in a decadent treat. The Magnum Playground perfectly encapsulates the playful message we seek to convey, and we are excited to welcome all pleasure seekers to explore our first-ever AR portal, built in conjunction with our latest ice-cream offering – the Magnum Cookies and Cream,” said Stephanie Ng, Marketing Manager of Ice Cream Category.
For social media lovers, Magnum Playground is offering Malaysians to join the Cookies & Cream Photo Booth, where they will also be able to participate in a creative Instagram contest to win attractive cash prizes.
To participate:
- Capture your most playful image or video via the filter in the Cookies & Cream Photo Booth.
- Post the video or photo on your Instagram feed, and make sure your profile is public.
- Tag us at @wallsmalaysia and include #MagnumPlayground in your caption.
Not only that, the mini game within the Magnum Playground is also offering Malaysians to redeem a Foodpanda voucher code applicable for Walls delivery through Foodpanda.
You can start the virtual experience at Magnum Playground through this link HERE or scan the above QR code.