
In conjunction with Lazada University Masterclass 9th Edition, Lazada Malaysia has introduced the all-new ‘Everyday Cashback’ and ‘Seller Affiliate’ programs for sellers to help boost their earning potential. The new programs are a reaffirmation of Lazada’s commitment and continuous efforts to empower sellers to build and grow their online business.
Lazada’s ‘Everyday Cashback’ enables sellers to offer a more rewarding online shopping experience for customers with attractive rebates and cashback earnings for every purchase*. Additionally, the ‘Seller Affiliate’ program also provides an additional revenue channel for sellers to earn commissions based on customer purchases made via the affiliate link*.
The two new programs were announced during the Masterclass 9th Edition, a seller-exclusive educational event to help both new and existing sellers gain insights and in-depth knowledge about eCommerce from industry veterans and expert sellers. Sellers were trained on how to grow their online business and increase customer traffic across a wide range of topics including Planning the Perfect Campaign, Online Business Fundamentals, Digital Branding with Maximum Impact, and Core Mechanics for Start-Ups.
“As the pioneer eCommerce platform in Malaysia, Lazada is committed to helping our business partners and sellers excel. Building on the success of programs like Lazada Bonus and LazCoins, we are proud to introduce ‘Everyday Cashback’ and ‘Seller Affiliate’ as all-new offerings that deliver a better, more rewarding, and differentiated online shopping experience. While buyers will enjoy discounts and savings when they shop, sellers will see a greater conversion and retention of customers to their store.

“Together with the curated Masterclasses, we are empowering sellers with the tools to maximise their business and earning potential, as well as improve their business sustainability and resilience. We look forward to welcoming more local sellers, entrepreneurs, and MSMEs to kickstart and grow their digital journey with Lazada, as we support their initiatives with a hands-on approach to ensure that they reap the most benefits from eCommerce,” said Alan Chan, Chief Executive Officer of Lazada Malaysia.

To foster a vibrant seller community, Lazada also held a Sellerbration Awards Ceremony to honour the achievements of top performing sellers, as well as acknowledge their active participation in seller-centric education and community initiatives. Winners were chosen based on these categories:
- Fashion
- Top Gross Merchandise Value (GMV) Award 2022
- Tan Eng Fook (MYKUTSU), Kelvin Yeong (MoreVision), Lee Siew Moy (Maylee Biz)
- Top Order Award 2022
- Koay Wei Fend (DESINCE), Enson Chai Wee Sheng (Comel Store), Saw Jun Keat (Shoemii)
- Rising Star Award 2022
- Jing Yee (First Night Market), Mubahil Hafeez (Vogue Muslimah), Muhammad Adnan (H Styles)
- Community Rockstar
- Carolyn Tan (Beyonce Fashion), Veni Rajendran Murugiah (AVON Wani Anggun Beauty Store)
- Top Gross Merchandise Value (GMV) Award 2022
- General Merchandise
- Top Gross Merchandise Value (GMV) Award 2022
- Evelyn Loh (MaxTag Malaysia), Wong Yun Ling (Fly Automart), Farm Kok Chong (Like Bug)
- Top Order Award 2022
- Jazz Low (ONLINE CAR AUTOMART), Oh Na Dat (E-Street), Tan Heck Hai (HomeKing)
- Rising Star Award 2022
- John Lee (Serdang Motorcycle), Gan Jin Rong (AKEK2 Lights), Chan Kok Heng (SUPAMO)
- Academic Rockstar
- Ang Yi Chun (RECAFI FURNITURE)
- Community Rockstar
- Sow Soon Wei (Shopwithjoy)
- Top Gross Merchandise Value (GMV) Award 2022
- Electronics
- Top Gross Merchandise Value (GMV) Award 2022
- Lim Yih Chong (Myhome Electrical Shop), Wong Sea Ting (MOBILE GADGETS), Philip Choang (ALL IT Hypermarket)
- Top Order Award 2022
- Loo Yie Wen (Yieloo Online Store), Katharine Lian (Hindu Lotus), Kevin Chan (TradeShoppe)
- Rising Star Award 2022
- Liew Boon Wee (LM Onlinestore), Karen Fee Szee Voon (JASONACCES), Muhamad Now Firdaus bin Roslan (MHome Aircond Specialist)
- Top Gross Merchandise Value (GMV) Award 2022
- FMCG
- Top Gross Merchandise Value (GMV) Award 2022
- Theng Zheng-Yao (CARiNG ESTORE), Ting Ling Ming (Touch Pharmacy), Lee Xi Wen (Cheng Woh Medical Hall)
- Top Order Award 2022
- Saw Phin Khye (Happy Parcel), Alwin Law Chin Hui (4EVERPET), Liew Yoke Zhi (VEONCO)
- Rising Star Award 2022
- Tan Shy Ting (SOS Pharmacy), Lim Cui Sek (Great Ocean Dried Seafood), Lee Cheng Leng (MyDiary)
- Academic Rockstar
- Lim Weng Kong (Growing Tots), Low Chong Hwa (Ichiban Product Marketing)
- Top Gross Merchandise Value (GMV) Award 2022
Jazz Low of Online Car Automart, the winner of the Top Orders award for General Merchandise said, “I was quite nervous starting an online business of my own 8 years ago, as I had no idea where to even begin. Thankfully, Lazada has made the process easier with help and guidance every step of the way, and I am proud to receive this award today as one of the top sellers in the Motors category.
Veni Rajendran Murugiah of Avon Wani Anggun Beauty Store who received the award for Community Rockstar also said, “Lazada has always been at the forefront of helping sellers build their best business. Since joining the Lazada University community in July 2022, I have joined several livestreams and have been able to connect with other like-minded members to share personal tips & tricks and store experience. The community is supportive and positive, and we help each other to succeed.”
To help new businesses start, Lazada has rolled out a New Seller Package in 2023, which allows new sellers to begin their online business journey at zero setup cost. Additionally, sellers also enjoy 0% commission fee for 3 months, exclusive traffic and exposure, free shipping for customers, and can access free trainings via Lazada University among others.
Entrepreneurs and MSMEs interested in starting an online business can check out Lazada Malaysia’s New Seller Package 2023 by visiting https://education.lazada.com.my/cms/NSP.