Fashion Lifestyle

Latest PUMA x AMI second collection available now in Malaysia

PUMA Malaysia has announced the latest PUMA x AMI second collection is available now in Malaysia, with a campaign fronted by singer-songwriter GIVĒON and model and activist Quannah Chasinghorse. The new PUMA x AMI collection is now available on PUMA.com, as well as in-store at PUMA KLCC, PUMA Pavilion KL and PUMA Sunway Pyramid, with a price range of RM 299 to RM 1,699.

Inspired by thirst for freedom and exploring new horizons, the collection mixes PUMA’s sportswear heritage and AMI’s flair for tailoring, creating a well-rounded, wintery wardrobe. “I wanted this collection to be a perfect balance between our two worlds,” says Alexandre Mattiussi, Founder and Creative Director of AMI. “The goal was a playful, colourful collection, rich in volume and in extravagant details. It is a new chapter on the story we began developing during our last collaboration. We are now taking things further,” he adds. 

“Together, we have been on a journey from wardrobe essentials to cosy, cocoon-like pieces you want to cuddle up with. This season, it is all about softness, oversized volumes, layering and draping with outdoors and hiking-inspired elements, which creates a certain sense of chic, but also a feel-good sensation,” says Heiko Desens, Global Creative Director for PUMA. 

With a vibrant palette of bright orange, baby blue, bubble gum pink, moss green and purple offset by neutral beige, cream and brown tones, the collection – which spans 20 different styles across both men’s and womenswear – includes such AMI classics as carrot trousers, straight-line brushed coats, and timeless tees. As well as hoodies and sweatpants, functional fleece jackets with spacious patch pockets, and down jackets. The PUMA x AMI logo – AMI’s signature AMI de Coeur symbol merged with the PUMA stamp – is featured across a range of pieces in the collection. 

Shoes remain timeless, with the Rider sneaker offering a knowing nod to 1970’s style. Accessories include a puffy backpack, a cross-body bag, bucket hats, and black-and-white striped beanies and a scarf in true AMI fashion. 

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