Hyundai Motor Malaysia (HMY), the newly formed Malaysian entity under Hyundai Motor Company (HMC), has officially launched in Kuala Lumpur along with introducing: the STARIA, the New TUCSON, and the All-new SANTA FE. This launch aligns with local demand for family-ready MPVs, versatile SUVs, and feature-rich vehicles designed for modern Malaysian lifestyles.
“The STARIA, New TUCSON, and All-New SANTA FE we’re introducing are products that reflect how Malaysians live, move, and travel: from versatile family needs to feature-rich, comfort-driven mobility,” shared Jahabarnisa Haja Mohideen, Managing Director of Hyundai Motor Malaysia. “Each model was chosen with purpose – to offer more space, smarter technology, and a safer, more connected driving experience that aligns with the everyday demands of Malaysian drivers.”
Echoing this sentiment, Mr. Sunny Kim, President of Hyundai Motor Asia Pacific said, “This dynamic product lineup reflects our commitment to delivering innovative, customer-centric mobility solutions tailored to local needs. As Malaysia continues to grow in strategic importance within our regional vision, the launch of Hyundai Motor Malaysia marks a significant step in strengthening our presence across ASEAN.”
The Hyundai STARIA
The Hyundai STARIA is designed to change how we think about everyday travel with its unique look and spacious interior. Its futuristic style welcomes passengers into a comfortable cabin that feels open and relaxed. Now featuring stylish brass chrome details, the Hyundai STARIA is perfect for those who want to travel in a new way, with confidence and creativity.
The STARIA comes in three models: Style (10-seater), Prime (10-seater), and Prestige (7- and 10-seater). This variety makes it suitable for different needs, whether for large families, business transport, or everyday use.
Key Highlights of the Hyundai STARIA:
● Exterior:
○ Signature single-curve silhouette and panoramic windows
○ *Exclusive Full LED projection headlamps
○ *Tinted brass chrome detailing
○ LED rear combination lamps, integrated rear wiper
● Interior:
○ Flexible 7- and 10-seater configurations
○ *Premium relaxation seats
○ *Dual sunroof
○ *BOSE Premium 12-speaker Audio System
○ 1,024 litres of boot space
○ Full automatic climate control system and 8” multimedia touch display
● Powertrain:
○ All variants powered by a 2.2L CRDi diesel engine, delivering 177 PS at 3,800 rpm and 430 Nm of torque between 1,500–2,500 rpm
○ Paired with an 8-speed automatic transmission, 2WD configuration
○ Fuel tank capacity: 75 litres
Safety & Driver Assistance:
● Hyundai SmartSense suite including Forward Collision-Avoidance Assist, Lane Keeping Assist, Lane Following Assist, Smart Cruise Control, Blind-Spot Collision Warning, and Safe Exit Assist
● Driver Attention Warning and Leading Vehicle Departure Alert available on Prestige variants
*Available only in Prestige 7-Seater Variant
Priced from RM179,888, the STARIA features a bold design, advanced safety technologies, and a crafted interior, making it a next-generation MPV tailored for modern Malaysian lifestyles, offering space and innovation on every journey.
The New Hyundai TUCSON
The new Hyundai TUCSON makes its debut in Malaysia as a reimagined version of Hyundai’s best-selling SUV in Australia. It features a sporty design and significant cabin upgrades, including a hybrid variant for the first time in the country.
With a tech-forward interior and innovative floating console, the TUCSON redefines driving comfort while standing out from conventional SUVs.
Key Highlights:
● Exterior: Parametric-jewel grille, integrated LED DRLs, revised rear bumper and taillamp graphics
● Interior:
○ Panoramic curved digital display (12.3” dual screen)
○ Floating console with column-mounted shift-by-wire gear selector
○ Digital A/C panel (6.6” touch-type controls)
○ Fingerprint authentication for profile-linked driving settings
○ Multi-tray crash pad for enhanced storage and practicality
● Powertrain Options (all front-wheel drive):
○ 2.0L Smartstream MPI petrol – 156 PS / 192 Nm, 6-speed automatic
○ 1.6L T-GDi turbo petrol – 180 PS / 264 Nm, 7-speed dual-clutch
○ 1.6L T-GDi Hybrid Electric Vehicle (HEV) – 235 PS / 367 Nm, 6-speed automatic
Safety & Driver Assistance:
● Equipped with Hyundai SmartSense on Prime and Prestige variants, featuring Lane Keeping Assist, Lane Following Assist, Driver Attention Warning with Leading Vehicle Departure Alert, Smart Cruise Control, and Rear Occupant Alert
● Additional advanced features on select variants include Rear Cross-Traffic CollisionAvoidance Assist, Forward/Reverse Parking Distance Warning, and Blind-Spot View Monitor
● Prestige variants also include Surround View Monitor for enhanced situational awareness during tight manoeuvres
Priced from RM143,888, the new Hyundai TUCSON is not just a functional SUV — it’s a bold expression of Hyundai’s design and innovation. Designed for those who seek more than the conventional, the TUCSON invites Malaysians to embrace a new standard in style and performance.
The All-New Hyundai SANTA FE
The all-new SANTA FE reinterprets the brand’s flagship SUV with a bold design and class-leading versatility. Its longer wheelbase and flexible 6- or 7-seater configurations provide ample space for urban commutes, family outings, and outdoor adventures.
Key Highlights:
● Exterior:
○ Bold, high-shouldered SUV profile with upright stance and modern proportions
○ Distinctive H-shaped LED lighting signature (headlamps and tail lamps)
○ Wide-opening tailgate, Hyundai’s largest in their lineup, doubling as an open terrace space for effortless loading and outdoor moments
○ Chrome-finished grille and integrated roof rack for added utility and presence
○ Hidden-type assist handle for discreet, effortless roof access.
● Interior:
○ Panoramic curved display combining 12.3-inch digital cluster and infotainment system
○ H-shaped dashboard and air vent design elements that enhance cabin openness and create a distinctive visual balance
○ First-in-class UV-C sanitiser tray for added peace of mind and everyday hygiene
○ First-ever dual wireless charging system in a Hyundai vehicle, offering added convenience for front-seat passengers
○ Bilateral multi-console design for convenient access by both front and rear passengers
○ Available 6- and 7-seater configurations, with second-row Fold & Dive function for flexible space usage
○ Second-row relaxation mode available on 6-seater Calligraphy variant, offering premium comfort on longer journeys
○ Thoughtfully designed cabin with premium finishes, ambient lighting, and increased rear cargo access via widened tailgate opening
● Powertrain Options
○ 2.5L T-GDi turbocharged petrol (AWD) – 281 PS / 440 Nm, 8-speed dualclutch transmission
○ 1.6L T-GDi Hybrid (HEV) – 235 PS / 367 Nm, 6-speed automatic transmission
Safety & Driver Assistance:
● Equipped with Hyundai SmartSense on all variants, including Blind-Spot Collision-Avoidance Assist, Lane Keeping Assist, Lane Following Assist, Smart Cruise Control with Stop & Go, Rear Cross-Traffic Collision-Avoidance Assist, Safe Exit Assist, and High Beam Assist
● Prime variant features Forward Collision-Avoidance Assist (FCA 1.5) with pedestrian and cyclist detection
● Prestige and Calligraphy variants include Forward Collision-Avoidance Assist (FCA 2.0), with advanced capabilities such as direct oncoming detection, lane change avoidance, driver steering assist, and automatic evasive steering
● Additional safety technologies such as Driver Attention Warning with Leading Vehicle Departure Alert, Rear Occupant Alert, and Smart Cruise Control with Stop & Go come standard across the lineup Prestige and Calligraphy variants also offer Blind-Spot View Monitor, Parking Collision-Avoidance Assist, and Surround View Monitor with 3D visualisation and Trailer Connection Mode
● The Prestige and Calligraphy variants add Remote Smart Parking Assist (RSPA) for added convenience in tight spaces
Priced from RM225,000, the All-new SANTA FE will come in 6- and 7-seater options for Malaysian families looking for flexible space, quality features, and safety in their daily driving.
Hyundai Motor Malaysia’s Network Expansion and Commitment to Customers
To celebrate its entry into the Malaysian market, Hyundai Motor Malaysia is giving special offers to new and existing customers. The first 100 customers will receive free service maintenance up to eight times*, which includes both labour and parts.
Hyundai is also showing its dedication to customer service. All new vehicles will come with an 8-year / 160,000 km warranty and free maintenance labour up to four times. This gives Malaysian customers more peace of mind and support during their ownership.
To back this commitment, Hyundai is expanding its aftersales network. By 2030, Hyundai Motor Malaysia plans to have 25 authorized service outlets, making it easier for customers to access services across the country.
“The launch of Hyundai Motor Malaysia reflects more than just a structural shift — it represents our commitment to delivering world-class service, quality, and care directly to our customers in Malaysia,” said Young Lee, Executive Vice President of Hyundai Motor Company’s Global Operation Division. “As a global brand, we are focused on building meaningful ownership experiences that reflect Hyundai’s core values of innovation, trust, and customer-first thinking. We look forward to supporting our customers here with greater responsiveness, elevated service standards, and products that truly meet their needs.” H.E. Yeo Seung-bae, Ambassador of the Republic of Korea to Malaysia, commended Hyundai’s dedication to innovation and customer-centric values — hallmarks of Korean industrial excellence. He noted that the brand’s continued rollout of advanced mobility solutions and commitment to quality service reflect a broader vision of progress that puts people first. As Hyundai brings its next generation of products and customer care experiences to Malaysian drivers, he expressed optimism that such efforts will deepen bilateral ties, foster greater collaboration, and deliver meaningful value to communities across both nations.
Current Hyundai owners are encouraged to register or update their contact details with Hyundai Motor Malaysia via this [link] to ensure uninterrupted access to enhanced services and updates. For more exciting news, updates and information on offers, please visit our website at https://www.hyundai.com/my.