
First Pride announced their latest addition to their Snack Series with the all-new Chicken Drummet. The mascot for the Chicken Drummet is called Drum-Mat, which is joining First Pride’s Kevin (Nugget) and his buddies Kat-Su (Katsu) and Chee Ken (Chicken Strip).


The Chicken Drummet is juicy and crispy, perfect for high-protein and easy meals or snacks. Available in Original and Hot & Spicy flavors, it offers crunch and tenderness in every bite. This drummet is versatile and can be air-fried, deep-fried, or oven-baked. No matter how you cook it, you’ll enjoy a tasty and crispy treat!
Kevin’s Buddies brings excitement and enjoyment to every mealtime – whether it be for family, young adults, or snack lovers, each buddy offers a unique crispy experience, making every bite distinct and tasty:-



“We’re so excited to introduce Kevin’s Buddies, a lineup made for every kind of crispy craving! Our new Snack Series featuring Chicken Drummets is a game-changer—easy to cook, packed with flavor, and perfect for sharing. We strive to continue expanding our options with our new Snack Series for evolving consumer needs, especially the younger generations. Whether you’re a fan of crunchy Katsu, love exploring different dips with our Chicken Strips, or simply crave our meaty, juicy Drummets, there’s a Buddy for you! ” – Freddie Wong, Marketing Director, Tyson Foods Malaysia.


Experience the all-new Drum-Mat (Chicken Drummet), available in 2 flavours, Original and Hot & Spicy, crafted just to satisfy your cravings. Discover the full range of First Pride products, along with the new Snack Series, today! Available now at a few retailers nationwide – AEON Big, AEON MaxValu Prime, Lotus’s and Village Grocer.
For more information, please visit First Pride Malaysia’s official social media pages on Instagram and Facebook.

