DENZA is increasing its global momentum with the launch of a new campaign featuring British actor Daniel Craig, as part of its international expansion in 2026. This campaign highlights DENZA’s advanced new energy vehicle technologies, craftsmanship, and design.
In Malaysia, it marks a significant step as DENZA prepares for the launch of its flagship model, the DENZA Z9GT. This model is expected to showcase premium mobility, blending innovation, safety technologies, and sophisticated design.
“DENZA’s latest global campaign marks an exciting moment for the brand as it continues to grow its international presence, and it is equally meaningful for us here in Malaysia as we prepare for the next phase of the brand locally. The upcoming DENZA Z9GT represents the very best of what DENZA stands for, bringing together advanced technology, refined craftsmanship, elevated safety, and sophisticated design. We look forward to sharing more with Malaysian customers as we continue to grow the DENZA brand in Malaysia,” said Jacob Ma, Managing Director of BYD Malaysia.
As a premium brand focused exclusively on new energy vehicles for sustainable mobility, DENZA is ready to connect with a new generation of customers drawn by its unique fusion of cutting-edge innovation and European-influenced design elegance.
“Daniel Craig represents a powerful combination of strength, sophistication and authenticity. Those qualities resonate deeply with what DENZA stands for. As we bring the brand to the world across Europe, Latin America, the Middle East and Africa, we are proud to welcome an actor whose presence and character reflect the spirit of DENZA. Together, we want to show how technology, design and emotion can come together to create a new vision of premium mobility,” said Stella Li, Executive Vice President of BYD.
More information on the DENZA Z9GT in Malaysia will be announced in due course.