Calpis Soda One in a Million (CSOIAM) concluded its eight-episode run with a grand finale that captivated over 30 million viewers and received more than 630,000 votes. The show not only crowned a winner but also delivered an immersive experience for contestants and fans. Mary Grace emerged as a standout, showcasing her exceptional vocal talent and stage presence, solidifying her as Malaysia’s next big star. The success of CSOIAM was fueled by its dedicated fans, who actively supported their favorite contestants, turning the show into a cultural phenomenon and highlighting the unifying power of music and entertainment.
CELEBRATING WINNERS WITH POWER, PERFORMANCE, AND PRESTIGE
CSOIAM transformed audience engagement by hosting a unique entertainment programme that featured seven consecutive weeks of PEUGEOT Landtrek giveaways. This event concluded with the announcement of seven winners, each receiving a new vehicle valued at RM 123,000.00 at Cycle & Carriage Cheras. The giveaway, made possible through a collaboration between Calpis Soda and Peugeot Malaysia along with Media Prima, rewarded viewers for their active participation in live voting and interactive challenges, solidifying their involvement in CSOIAM’s legacy.
Mary Grace celebrated her big win with a PEUGEOT 408, while seven other winners of the PEUGEOT Landtrek giveaway also enjoyed the excitement, proving that CSOIAM focused on creating multiple winners throughout the season.
“I’m still speechless that I won! I didn’t think it was possible, but today my dreams have become reality! Thank you once again to Calpis Soda, for making this all possible just in time for Raya too!” said Mohd Syafiq Mat Daud, the final recipient of the CSOIAM car giveaway, celebrating his win as the seventh lucky fan to drive home a brand-new Peugeot Landtrek.
“I want to thank Calpis Soda One in a Million, TV3 and Peugeot for giving me the opportunity to win the car of my dreams. It couldn’t have been possible without Calpis Soda, and I’m so grateful to be driving back home in my new car,” said Siti Fatimah Mohamad Nor, who became the third winner in CSOIAM’s historic seven-week streak of car giveaways, marking an unforgettable milestone in her life.
Reflecting on the success of CSOIAM and its fans, Santharuban Thurai Sundaram, Chief Executive Officer of Etika Sdn. Bhd. for Malaysia, Thailand and Singapore, remarked, “At Etika, we believe that Calpis Soda One in a Million isn’t just a contest—it’s a celebration of dreams, passion, and community. Our collaboration with Peugeot Malaysia embodies this vision by transforming live voting and interactive social media challenges into tangible rewards. Through this innovative partnership, our dedicated fans have earned the opportunity to drive home a brand-new Peugeot Landtrek, a symbol of their unwavering support and the creative energy that defines our journey.”
Santharuban continued, “As Executive Producer of Calpis Soda One in a Million, we were committed to nurturing emerging talent and uplifting communities across Malaysia. The overwhelming engagement and record-breaking impact of the show have surpassed our expectations, reinforcing our mission to create lasting opportunities and inspire the next generation of stars. We recognise that the success of CSOIAM was driven by its fans—those in the audience and the millions watching and supporting from home. Together with our partners, we are proud to transform passion into opportunity and celebrate the moments that unite our nation through music and innovation.”
Adding to the excitement, the grand finale of CSOIAM featured an amazing RM100,000 cash giveaway for 100 lucky fans—an extraordinary event in the entertainment industry. This established CSOIAM as a truly engaging experience, extending the excitement beyond the contestants to the viewers at home, with engagement and participation central to the competition.
Said Amy Gan, Vice President, Marketing, Etika Sdn Bhd, “Calpis Soda is all about fun, excitement, and that feel-good factor you get with every sip. That’s exactly what we wanted to bring to Calpis Soda One in a Million—an experience that is not just entertaining but also rewarding. From the electrifying performances to the incredible giveaways, this show was designed to uplift, engage, and bring joy to audiences everywhere. As this season comes to a close, we remain committed to spreading happiness with Calpis, inspiring new talent, and creating unforgettable moments for music lovers across the nation.”