Boost has enhanced Boba AI, its agentic AI platform, allowing users to complete banking tasks via chat and voice in the Boost app and Boost Bank app. From opening a Boost Bank account and onboarding to paying bills and resolving inquiries, Boba AI streamlines processes, minimizing screen navigation and wait times, while creating a faster and more seamless banking experience.
“Artificial intelligence is moving beyond simply answering questions to actually getting work done. That’s the shift we’re driving with Boba AI. Rather than asking customers to navigate multiple screens or complete routine processes themselves, our agentic AI can now execute everyday banking tasks such as onboarding new accounts, completing bill payments and resolving customer enquiries directly within the experience. As one of the early adopters of agentic AI capabilities in Malaysia’s digital financial services sector, we’re continuing to expand what these AI agents can do, making banking increasingly simpler, faster and more intuitive for our customers,” said Sheyantha Abeykoon, Group CEO of Boost.
AGENTIC AI AT SCALE
One of the latest features is Boba Voice, Boost Bank’s 24/7 AI-powered voice service available at +603 8658 3000. Launched in May 2026, it autonomously resolves 90% of customer enquiries, with over 80% handled in the first interaction and wait times reduced to three seconds.
Since January 2026, more than 30,000 customers have engaged with Boba AI on the Boost app, leading to nearly 100,000 requests. As a pioneer in Malaysia’s digital financial services, Boost is enhancing Boba AI with multilingual support and plans for broader AI capabilities in financial tasks.
FROM ANSWERS TO ACTION
Beyond customer support, Boba AI allows users to perform key banking tasks in the chat. Customers can onboard to the Boost app and banking services with guided registration and eKYC, and complete bill payments by retrieving real-time balances.
As part of the rollout, users can earn over 1,000 Boost Stars through tasks like paying bills or opening a Boost Bank account. Rewards can be redeemed for vouchers and bill payments.
AI POWERING BOOST
The AI capabilities are enhancing Boost teams’ efficiency by providing a secure, centralized platform that integrates various tools to automate tasks, boosting productivity and supporting quicker decision-making in areas like marketing and operations. This aligns with Boost’s strategy to apply AI for maximum value, simplifying customer financial tasks while allowing employees to focus on more complex work. As customer expectations evolve, Boost is dedicated to expanding Boba AI functions to create simpler and faster banking experiences.