
AHC has recently unveiled its latest innovation, Eye Cream for Face PROSHOT, and now available in Malaysia. AHC, originating from Seoul, has a 25-year legacy in science-backed skincare, trusted by over 2,000 clinics in Korea, and aims to make premium skincare solutions accessible.
Renowned for its expertise in eye care, AHC has been a leading brand in Korea for eye creams, consistently recognized as the best-selling brand. Leveraging its reputation for high-quality products, AHC has developed a multi-functional skincare solution suitable for both the delicate eye area and the entire face, offering a comprehensive skincare experience.
COLLA-JUVENATION LIFT 4: Ultherapy-Inspired Lifting and Firming in Just Seven Days

The main hero of the PROSHOT range is the COLLA-JUVENATION LIFT 4 Eye Cream for Face, a targeted anti-aging product designed to combat the visible signs of aging. Inspired by Ultherapy, this non-invasive treatment stimulates collagen production and is infused with Retinol, Collagen, and four types of Peptides to lift and firm the skin, reduce fine lines and wrinkles, while rejuvenating the complexion for a youthful look.


The COLLA-JUVENATION LIFT 4 Eye Cream for Face features AHC’s unique applicator designed to lift, sculpt, and tighten skin. Inspired by Gua Sha techniques and made from metal alloys in a T-bar shape, it boosts microcirculation on the skin’s surface for better skin health. When used along the jawline and cheekbones, it gently sculpts facial muscles, relieving tension and enhancing definition. Paired with the COLLA-JUVENATION LIFT 4 Intra-Serum, this effective duo promotes visibly younger-looking skin in just four weeks.




The Eye Cream for Face PROSHOT comes in two specialized ranges: GLUTA-CTIVATION BRIGHT 3 for pigmentation correction and HYALURO-DEEP VOLUME 5 for deep hydration with Hyaluronic Acid.
Experience the Future of Skincare at the AHC x Watsons Pop-Up
To celebrate the launch of the COLLA-JUVENATION LIFT 4 Eye Cream for Face, AHC, in partnership with Watsons Malaysia, will host an interactive pop-up event at LG1, The Oasis, Sunway Pyramid, from March 19th to 23rd, 2025. Visitors can enjoy skin analysis and consultations, take photos at the Time Reverse Photo Studio, and receive free gifts worth up to RM280*. The event will also feature a beauty jackpot with exciting giveaways and a K-Beautea juice bar serving refreshing drinks inspired by Korean beauty practices.
AHC invites you to experience the future of skincare with AHC’s Eye Cream for Face PROSHOT—where innovative beauty meets daily care. The full range is only available at Watson’s. For more information, visit AHC’s official website or stop by the pop-up event to try professional-grade skincare.
Retail Price:
COLLA-JUVENATION LIFT 4 Eye Cream for Face 30ml – MYR153.90
GLUTA-CTIVATION BRIGHT 3 Eye Cream for Face 30ml – MYR136.90
HYALURO-DEEP VOLUME 5 Eye Cream for Face 30ml – MYR120.90

