Sonos has launched the Sonos Play and Sonos Era 100 SL, two new speakers aimed at enhancing the Sonos system. They deliver powerful, room-filling sound and simplify starting or expanding your setup — creating a connected listening experience that evolves with you. Just in time for Hari Raya Aidilfitri, these speakers provide Malaysians a great way to enhance home entertainment for the festive celebrations.
“Much of consumer tech promises innovation, yet too often delivers isolation — new devices replacing old ones instead of building on what already works,” said Tom Conrad, Chief Executive Officer of Sonos. “We believe a great sound experience shouldn’t reset every time you add something new. It should get better. Sonos Play and Era 100 SL are a clear expression of what Sonos does best — creating products that feel simple on the surface, but are deeply powerful because of the system behind them.”
Two Essential Speakers. One Powerful Sonos System.
Sonos Play is the brand’s most versatile speaker with rich stereo sound that’s designed to live at home and move seamlessly beyond it.
● Part of Your Sonos System: Connect over WiFi to group across rooms or pair for stereo, with a Charging Base to anchor it in your home.
● Portable Listening: Designed for everyday carry with a removable utility loop, you can listen on the go with 24 hours of battery life in a durable, IP67-rated waterproof design and a built-in power bank to charge your phone.
● Extend Your System Anywhere: For the first time, group multiple speakers directly from a Bluetooth connection when away from home. Connect Sonos Play to your phone, then press and hold Play/Pause on up to three additional Sonos Play or Move 2 speakers to sync them together. Automatic Trueplay™ tuning dynamically adapts the sound to any environment.
● Sustainable by Design: Built with optimised power management and a replaceable battery for a lifetime of listening.
● Control Seamlessly: Use voice services, Spotify Connect, Apple AirPlay 2, and the Sonos app to bring your music, rooms, and devices together in one experience.
Era 100 SL provides a simplified way to enter the Sonos experience. With a mic-free design, it delivers room-filling sound and expands easily into the Sonos system over time for additional rooms, stereo pairing, or a home theater setup.
“We believe the first speaker you bring home should sound complete on its own, and become even better as your Sonos system grows,” said Chris Kallai, VP of Product Creation at Sonos. “Sonos Play and Era 100 SL offer two distinct ways to shape a listening experience that fits how people actually live, while making it simple to add new rooms, new moments, and new possibilities over time.”
Easy to Start, Effortless to Expand, and Built to Grow with You
Enjoy your music, podcasts, TV, and movies in any room with over 100 streaming services. You can use your favorite voice assistant and listen through WiFi or Bluetooth, whether you’re inside or outside. This setup works together easily, making it simple to fill your home with entertainment, especially when family and friends come together to celebrate.
Your system will grow with you thanks to ongoing updates, more compatibility, and products that work across different generations, so you won’t need to replace it. Built with help from industry experts and feedback from the Sonos community, these products are made for long-term use.
Like all Sonos speakers, the Sonos Play (RM1,899) and Era 100 SL (RM1,199) were carefully tuned with insights from the Sonos Soundboard, a group of music and film leaders, to ensure the sound matches the artist’s vision.
You can pre-order the Sonos Play and Sonos Era 100 SL starting today at tcacoustic.asia, at the Sonos Concept Store @ The Starhill, the Sonos Malaysia Official Store on Lazada, and from selected retail partners. They will be available in Malaysia starting Tuesday, 7 April 2026.
TC Acoustic Exclusive Raya Promotion
To celebrate Hari Raya, TC Acoustic will have special promotions from 13 to 22 March 2026, offering great discounts on selected Sonos and Bowers & Wilkins products. These deals make it easy to improve your home entertainment this Raya, whether it’s for festive music during gatherings or for cozy movie nights after a big meal.
You can find these Hari Raya promotions at tcacoustic.asia, the Sonos Concept Store @ The Starhill, and authorized retailers like Harvey Norman, Thundermatch, Flash Gadget, PC Image, and Urban Republic.
| SONOS | |||
| Product | RRP | PROMOTION | DISCOUNT |
| Sonos Arc Ultra | RM5,899 | RM4,649 | 21% |
| Sonos Era 100 | RM1,299 | RM1,049 | 19% |
| Sonos Ace | RM2,149 | RM1,719 | 20% |
| Sonos Sub 4 | RM4,799 | RM3,849 | 20% |
| Sonos Era 300 | RM2,799 | RM2,249 | 20% |
| Sonos Beam | RM2,999 | RM2,399 | 20% |
| Sonos Roam 2 | RM1,199 | RM899 | 25% |
| Sonos Sub Mini | RM2,999 | RM2,399 | 20% |
| BOWERS & WILKINS | |||
| Product | RRP | PROMOTION | DISCOUNT |
| Bowers Pi6 | RM1,399 | RM1,099 | 21% |
| Bowers Pi8 | RM2,399 | RM1,999 | 16% |
| Bowers PX7 S3 | RM2,399 | RM1,999 | 16% |
For more information on Sonos products and promotions, visit tcacoustic.asia or follow @tcacoustic on Instagram.