Magnum Malaysia, in partnership with premier Japanese hair salon, Number76, is offering Malaysians the opportunity to wear the colours of the cherry blossom on their crowns – in conjunction with the new Magnum Cherry Blossoms ice cream.
Taking inspiration from Japanese cherry blossoms in springtime, the exclusive Cherry Blossoms Colour palette by Magnum Malaysia and Number76 features a sweet medley of pinks, blondes and browns to flatter all hairstyles.The nine expressive colours are specially curated in line with the new Magnum Cherry Blossoms ice cream – made with premium Belgian chocolate and real cherry pieces.
“We are thrilled to be collaborating with Number76 for a uniquely curated hair colour palette inspired by our latest Magnum variant. Magnum aims to inspire pleasure seekers to be true to themselves by stepping out of their comfort zones and embracing creative self-expression with the Cherry Blossoms Colour Palette,” said Shiv Sahgal, Food and Refreshments, Marketing Director of Unilever Malaysia.
“Here at Number76, no feat is impossible to achieve. The Cherry Blossoms Colour Palette is one of our boldest statement of self-expression yet, and we are excited to work in partnership with Magnum Malaysia to develop a unique palette that infuses the Cherry Blossoms concept into hair colours. The Japanese sakura is an interesting muse and it continues to be one of the most alluring specimens to work with,” said Daisuke Hamaguchi of Number76 Malaysia.
Exclusively available at all Number76 outlets nationwide, pleasure seekers are invited to experience the Cherry Blossoms Colour Palette in-store, where they will also receive a complimentary Magnum Cherry Blossoms ice cream during the hair appointment.
Alternatively, pleasure seekers may head to the nearest Number76 outlet to redeem a complimentary voucher for the Cherry Blossoms Colour Palette worth RM20 when they post a picture on Instagram featuring the new Magnum Cherry Blossoms ice cream. The post must also include the #MagnumCherryBlossoms hashtag and @Number_76’s account tagged.
The promotion period runs from now until 30th September 2020. To learn more about the exclusive Cherry Blossoms Colour Palette, visit the official Magnum page at www.magnumicecream.com/my.